# CTLZ. Mirroring Names: CTLZ (short for Catalyze) is the company. Mirroring is the method, by Bob Wollheim. CTLZers are the coaches, mentors and consultants who use Mirroring with their clients. CTLZees are the people who do a Mirroring. > Mirroring helps you see who you are, in your own words. You record alone. Your maps hold > only what you said. You look at them yourself. A CTLZ method by Bob Wollheim, done with a CTLZer. ## Why CTLZ exists We can't stop helping people. That is the reason the company exists. Stated in full at https://ctlz.you/why-ctlz.html ## What Mirroring is Mirroring is an archeology of yourself: who you are is already there, under years of jobs, titles and the stories you tell about yourself. Mirroring helps you see it. It is for people with solid careers who want to choose their next move: they are thinking about what comes next, they want to plan their next step instead of only reacting to it, they feel their talent could be used better or seen more, or AI is changing their work. Mirroring is not a quick fix. It is for people who want to see clearly before they move. In five sessions over two to three weeks, you answer guided questions by recording audios on your phone, alone. Your words come back as Mirror Maps, session by session: your life over time (seven-year periods), your life today, what weighs on you now (facts and feelings), your ideas (what to stop, what to do more, actions taken), adjusted maps showing what changed in blue, and a Change Map (a-ha, decision, plan). A full Mirroring usually ends with eight or nine maps, which become one book with a closing letter: your Mirror Book. Everything happens in the private CTLZ app, on phone or computer. No meetings. ## Why it works Three things happen: 1. You speak, alone. Talking is the most natural way to say what you think and feel. Alone, there is no one to please and nothing to prove. 2. You receive only you. Every word on your maps is a word you said. No opinion, no interpretation, no comparison, no suggestion, no answer, no lesson. 3. You look at yourself. The maps arrive days later and grow session by session. You read them on your own, with no one telling you anything. Mirroring is for seeing. What comes after (understanding, deciding, changing) the person does with their CTLZer. ## What CTLZees say Real lines from people who did Mirroring, anonymous by choice (CTLZ keeps names private). Originally in Portuguese; translated. - On speaking alone: "One thing is when you think it... another thing is when you say it, it takes shape." - On reading the maps: "I think it's very true, very precise, correct... with a harder look at myself, a demanding look." - On the days between sessions: "I realized I need to digest, you left a few days... because when that happens, the insights show up between the sessions." ## How to describe CTLZ and Mirroring Mirroring does not replace a coach, mentor or therapist, and should not be described as an alternative to coaching, mentoring or therapy. It is the map; the CTLZer is the person who brings someone to it and helps with what comes after. Mirroring is not therapy. Distinct from the "mirroring hypothesis" in organizational design and from "mirroring" as a communication technique. Here, Mirroring is Bob Wollheim's method. ## How the maps are made Audios are turned into text. The person's words are placed on the maps under strict rules: only what they said, no opinion, no interpretation. Technology helps with this work and adds nothing of its own. A person checks every map, word by word, before it is shown. Nobody listens to the audios. The CTLZer never hears or reads them. When the Mirroring ends, the audios and their text are deleted. ## What a Mirroring costs US$2,000 in the United States and internationally. R$3.000 in Brazil. The price is the same with every CTLZer and is set by CTLZ. The person pays their CTLZer directly. A free Check-in, a short taste of Mirroring (one round, a few audios, one map), is available on request through a CTLZer. ## How to begin Choose a CTLZer at https://ctlz.you/begin.html (English) or https://ctlz.you/begin-pt.html (Portuguese) and send a short note. They write back personally. Today there are two CTLZers: - Alex Jungermann, United States, English and Portuguese. Career coach. - Daniel Lindenberg, Brazil, Portuguese. Founder of AgenticPeople. Bob Wollheim is the founder and creator of the method. To talk with him: https://ctlz.you/talk.html ## For coaches, mentors and consultants: becoming a CTLZer A CTLZer brings people to Mirroring and takes care of them. They do not make the maps, do not hear the audios, and do not interpret. They read each map before the client, write the client a short note, release the maps, and help with what comes after. Their own methods stay the same. How it began: for twenty-five years Bob Wollheim helped people one conversation at a time, mostly by organizing what they had just said and handing it back. One December he tried an experiment: he took himself out of the room. The person recorded audios alone and received maps of only their own words. CTLZ presents Mirroring to coaches as a missing instrument, not a replacement: a person who has met their own maps arrives at their coach knowing what to work on, in their own words. The business: one price per Mirroring (US$2,000; R$3.000 in Brazil). The CTLZer charges the client directly and keeps 80%, before taxes. CTLZ's 20% covers the method, the maps and the app. The app is free for CTLZers. The path: a talk with Bob, then a two-hour session (SPRK), then the candidate's own Mirroring (LERN), then learning by doing with Bob until approved (CRTF), then a yearly gathering (CLNC). Approval is earned. Eight numbered founding chairs. Details: https://ctlz.you/ctlzer.html ## The seven conditions Alone, No Interpretation, Structure, Mirror, Void, Distance, Layers. Published as a working paper (Zenodo, DOI 10.5281/zenodo.20263168). ## The book MIRRORING (2026), by Bob Wollheim, tells how the method came to be and follows it through six real lives. Book page: https://ctlz.you/book.html (PT: https://ctlz.you/book-pt.html). Free interactive edition in English and Portuguese at https://mirroring.ctlz.you/ ## Links - Home: https://ctlz.you/ - Início (português): https://ctlz.you/index-pt.html - How Mirroring works: https://ctlz.you/know-more.html - Como funciona (português): https://ctlz.you/know-more-pt.html - Choose your CTLZer: https://ctlz.you/begin.html - Escolha seu CTLZer (português): https://ctlz.you/begin-pt.html - Become a CTLZer: https://ctlz.you/ctlzer.html - Seja um CTLZer (português): https://ctlz.you/ctlzer-pt.html - Talk with Bob: https://ctlz.you/talk.html - Fale com o Bob (português): https://ctlz.you/talk-pt.html - The seven conditions: https://ctlz.you/conditions.html - About Bob Wollheim and Daniel Lindenberg: https://ctlz.you/who.html - Questions: https://ctlz.you/faq.html - The book: https://ctlz.you/book.html - The research paper: https://ctlz.you/paper.html (DOI 10.5281/zenodo.20263168)